are you tired of losing potential
0:02
investors or clients because your pitch
0:04
lacks the storytelling power to capture
0:07
their interests what if you could Master
0:09
The Art of Storytelling like Elon Musk
0:12
and Steve Jobs captivating your audience
0:14
and leaving them eager to join your
0:18
course in today's video I'll break down
0:21
the storytelling techniques used by Elon
0:23
Musk in his power world presentation you
0:26
learn how to implement these strategies
0:29
and make your startup Stand Out Among
0:31
the rest so let's dive into it the first
0:36
step in a compelling pitch is to
0:38
introduce Evelyn this is how it is today
0:41
it's pretty bad
0:43
what's up that sucks exactly
0:46
I just want to be clear because
0:48
sometimes when people are like confused
0:50
about it this is real okay this is
0:53
actually how most you know most power in
0:55
the world is is generated with with
0:57
fossil fuels identify the core problem
0:59
Your solution addresses and present it
1:02
as the obstacle to your customers
1:04
happiness
1:05
just like musk did make sure the villain
1:08
sets the stage for your hero your
1:11
product or service next create a sense
1:14
of urgency by emphasizing the
1:16
consequences if the problem isn't solved
1:19
this will make your audience feel the
1:21
need to act and invest in your solution
1:25
if you look at the the curve that's a
1:28
famous curve of the killing curve which
1:30
shows the the growth in CO2
1:33
concentration in the atmosphere and
1:36
every year it wraps itself it gets
1:38
higher and higher and if we do nothing
1:39
that's how that's what where it's headed
1:42
make your audience curious about where
1:45
your pitch is heading presents them with
1:49
an interesting fact or image that will
1:51
grab their attention and keep them
1:53
hooked that blue square there is the is
1:56
the land area that's needed to
1:59
transition the United States to a zero
2:01
carbon electricity situation
2:03
it's really not much
2:05
and most of that most of that area is
2:07
going to be in rooftops so it's you you
2:09
won't need to disturb land you won't
2:10
need to find new new areas it's mostly
2:13
just going to be on existing
2:15
the roofs of existing homes and
2:17
buildings so your audience what needs to
2:20
happen to reach the desired outcome
2:22
demonstrate how your product or service
2:25
is the missing piece that will solve the
2:27
problem and create the brighter future
2:29
so the missing piece is what we're going
2:31
to show you tonight
2:34
instead of just talking about your
2:36
solution show it in action use visuals
2:39
videos or demonstrations to bring your
2:42
product to life and make it more
2:45
tangible for your audience
2:52
[Music]
3:02
thank you
3:05
[Music]
3:12
[Music]
3:29
foreign
3:39
[Music]
3:55
[Applause]
4:01
so this is this is a product we call the
4:04
Tesla powerwall when presenting your
4:07
product emphasize its advantages and how
4:10
it can improve your customers lives
4:13
focus on the benefits rather than just
4:15
listing its features I think about sort
4:19
of buying a battery what does this
4:21
provide you well it gives you peace of
4:23
mind so if there's if there's a cut in
4:25
the utilities you're always going to
4:26
have power particularly if you're in a
4:28
place that's very cold now you you don't
4:30
have to worry about
4:32
being out of power if there's a if
4:34
there's an ice storm you can actually go
4:37
if you want completely off grid you can
4:39
take your solar panels charge the
4:41
battery packs and that's and that's all
4:43
you use
4:45
so it gives you safety security uh it
4:48
and it gives you a complete and
4:50
affordable solution create a sense of
4:54
urgency by letting your audience know
4:56
that your solution is available now and
4:59
why they should act quickly
5:01
this will help bridge the gap between
5:03
supply and demand and ensure more
5:06
immediate results
5:09
um so you you can order the power wall
5:11
right now on the Tesla website actually
5:14
go to teslaenergy.com and you can order
5:15
the Powerball right now
5:18
um
5:21
we're going to start we're going to
5:22
start shipping in approximately three or
5:24
four months and initially the ramp will
5:27
be will be slow because these packs will
5:29
be made in our Fremont Factory and then
5:31
next year the ramp will go much much
5:33
higher as we transition to the
5:35
gigafactory in Nevada
5:38
to Big trust use demos customer feedback
5:41
and testimonials to remove uncertainty
5:44
show your audience that your product is
5:47
effective and reliable then the power
5:50
the power that we're using in the
5:52
building to being battery powered of
5:55
course so so let's let's go to the
5:58
camera feed to
6:00
let's go let's go check out the power
6:01
meter
6:08
oh wow the Grid it's actually zero
6:12
this entire night has been powered by
6:14
batteries of
6:17
[Applause]
6:26
not only that the batteries were charged
6:28
by the solar panels on the roof of this
6:30
building
6:32
so this entire night everything you're
6:35
experiencing is stored sunlight
6:38
show your audience how your product or
6:41
service has the potential to grow and
6:43
make a lasting impact this will be
6:46
especially important for investors and
6:48
early adopters
6:51
transport
6:57
to renewable you need approximately two
6:59
billion power packs now that may seem
7:02
like an insane number and I'm very
7:05
tempted to do the you know the brilliant
7:07
thing but
7:09
look restrain my hand
7:12
[Laughter]
7:15
but
7:17
um in order to to it's like two billion
7:19
uh power packs is that is that a crazy
7:21
number is that a possible number it it
7:23
is not in fact the number of cars and
7:26
trucks that we have on the road is
7:29
approximately two billion
7:30
and every every 20 years approximately
7:33
that gets refreshed there's 100 million
7:35
new cars and trucks made every year
7:37
so the point I want to make is that this
7:39
is actually within the power of humanity
7:41
to do
7:43
if we have done things like this before
7:46
and so it's it's not impossible it is it
7:49
is really something that that we we can
7:51
do
7:52
um
7:53
and the final Point number 10
7:56
pitch with passion and show your genuine
7:59
excitement for the future investors are
8:02
more likely to buy into your long-term
8:04
Vision if they see that you are truly
8:07
committed to your cause that that's the
8:10
future we could have
8:12
where the the curve slowly rolls over
8:15
and goes to zero no incremental CO2
8:19
that that's that's the future we need to
8:22
have
8:23
and that's that's something that I and
8:26
and the path that I've talked about the
8:28
solar panels and the and the batteries
8:31
that's the only part that I know that
8:32
can do this
8:34
um and and I think it's something that
8:36
that we must do uh and and we we can do
8:40
and that we will do
8:42
so now that you have learned the secrets
8:45
of Elon musk's storytelling it's time to
8:48
implement these techniques in your own
8:50
pitch remember with a captivating story
8:53
you can win over investors and make your
8:56
startups stand out from the rest
8:59
don't forget to like this video
9:00
subscribe to my channel and share it
9:03
with fellow entrepreneurs who could
9:05
benefit from these valuable insights
9:08
have a great day
9:10
foreign